Privacy Policy

Forest Lawn is committed to protecting the privacy of the families who benefit from our cemetery and mortuary services and those who visit this website.  When you plan a service with Forest Lawn, you have options for how you would like us to disclose information about the service.

The following is a description of how Forest Lawn Memorial–Park Association (“Forest Lawn”) may collect, store, and use the personal information you provide us through this website. We encourage you to read this Privacy Policy before you submit any personal information on this website. For a complete description of our online privacy practices, please review the following details.

WHAT DOES THIS PRIVACY POLICY APPLY TO?

Our Website and Information Collected Online
The privacy practices set forth in this Privacy Policy pertain only to the on-line collection of information through this website, and do not apply to information that we may collect through other means such as in-person interviews or responses to requests for information delivered by postal mail.

Websites Not Covered by this Privacy Policy
This Privacy Policy does not apply to websites maintained by other organizations to which we link, including informational or social media sites that are mentioned on this website.

We encourage you to read the privacy policy of the third party sites to which you link before you submit any personal information to that site. We are not responsible, and disclaim any liability, for the independent practices or content of any third party site.

Special Note to Non-U.S. Visitors
This Privacy Policy is intended to meet the laws and requirements of the United States, which may not necessarily be consistent with the laws and regulations of your home country. Any information that you provide to us will be treated in accordance with this Privacy Policy.

Your Acceptance / Changes to this Privacy Policy
By visiting or using this website, you are accepting the practices described in this Privacy Policy. If you do not agree to this Privacy Policy, please do not use this website. We reserve the right to make changes to this Privacy Policy. Any changes will be posted in this Privacy Policy and material changes will generally apply only to activities and information collected prospectively. We encourage you to review this Privacy Policy whenever you come back to this site to make sure you are aware of any changes and how your information may be used. Your continued use of this website signifies your acceptance of these changes.

WHAT TYPES OF INFORMATION DO WE COLLECT FROM YOU?

If you visit or browse our website, we do not ask you to provide any information. However, if you choose to participate in some of the features and services, place an order or make a payment, we may ask you to provide personal and/or demographic information. “Personal Information” (as this term used in this Privacy Policy) refers to any information about you or that can be used to personally identify you or contact you. This may include personally identifiable information such as your name, postal address, e-mail address, and phone number and non-personally identifiable information or demographic information such as your date of birth, age, gender, or the services in which you demonstrate an interest.

Personal Information is only collected with your knowledge (i.e., if you voluntarily provide it to us through the “Contact Us” function or other means available on this website) and will usually take the form of a request by you for information regarding our services.

We do not knowingly collect Personal Information on our website directly from children under the age of 13 and will destroy such information if we become aware that a child has disclosed such information to us without proper parental consent.

HOW DO WE USE THE INFORMATION WE COLLECT?

Information we collect about you is used for the purpose for which the information was collected or as otherwise identified in this Privacy Policy. For example, if you sign up for a service we provide, the information you enter is used to respond to your questions, offer you the benefits that typically come along with that service, or to provide you relevant information that we think you may find helpful.

What happens if you refuse to provide your personal information?
If you choose not to submit any personal information, you may not be able to participate in certain activities and personalized features on our websites and may limit the services we can provide you.

DO WE USE COOKIES, TRACK IP ADDRESSES, OR USE OTHER MEANS TO COLLECT INFORMATION?

Cookies
A cookie is a small text file that may be placed in your browser by websites you visit to improve the use and functionality of the website.  There are two types of cookies:

– Session cookies – temporary cookie files that are erased automatically when you close your browser. When you restart your browser and go back to the site that created the cookie, the website will not recognize you and a new session cookie will be generated, which will store your browsing information and will be active until you leave the site and close your browser.

– Persistent cookies – these files stay in one of your browser’s subfolders until you delete them manually or your browser deletes them based on the duration period contained within the persistent cookie’s file.

This website employs session cookies only.  As a result, your web browsing activities are not collected nor tracked by us once you leave this website.

IP Addresses
We may keep track of Internet Protocol (IP) addresses to (among other things): (i) troubleshoot technical concerns, (ii) maintain website safety and security, and (iii) better understand how our website is utilized. An IP address is a number that is used by computers on the network to identify your computer every time you log on to the Internet.

Log Files
We (or a vendor on our behalf) may collect information in the form of logs – files that record website activity and gather statistics about web users’ browsing habits. These entries are generated anonymously, and help us gather (among other things) (i) a user’s browser type and operating system, (ii) information about a user’s session (such as the URL they came from, the date and time they visited our website, and which pages they’ve viewed on our site and for how long), and, (iii) other similar navigational or click-stream data. We also use information captured in log files for our internal marketing and demographic studies, so we can constantly improve and customize the online services we provide you. Log files are used internally only, and are not associated with any particular visitor.

HOW DO WE SHARE INFORMATION ABOUT YOU?

The information that you disclose on this website is collected by us or by a vendor acting on our behalf to maintain the website; and is used in accordance with the practices set forth above. The following provides more specific information about how and to whom we may disclose your information.  We do not share Personal Information with other entities for commercial purposes, nor do we partner with or have special relationships with any ad server companies.

Agents and Contractors
We may use outside companies, agents, or contractors (“vendors”) to provide support for the internal operations of this website and to process payments.  In the course of doing so, these vendors may come into contact with your personal information. However, we only give them access to (or allow them to collect on our behalf) the information they need in order to perform the specific tasks they’ve been retained to do. They have also agreed to protect the confidentiality and security of this information.

We may also use analytic tools which require the transmission and/or storage of information about you and your activities on services and devices not controlled by Forest Lawn.  For example, use of Google Analytics, a web analytic service offered by Google Inc. (“Google”), requires that certain information about your activities be transmitted to and stored on Google servers.  As directed by Forest Lawn, Google will use this information in order to evaluate usage of our services, to make reports on website activities and/or to other such services as we may request.  Any information about you collected by Google Analytics (or similar third party tools) will not be matched up with other data of Google (or the applicable third party).

Legal and Business Transfers
We may also disclose personally identifiable information if we are required to do so by law or if, in our good faith judgment, such action is reasonably necessary to comply with legal processes, to respond to any claims, or to protect the safety or rights of Forest Lawn, its partners, or the public.

FUNERAL PLANNING
Funeral planning is funded through the purchase of whole life insurance from National Guardian Life Insurance Company, Madison, WI (NGL). A qualified Forest Lawn® planner, who has been both licensed by the state and appointed as an agent of NGL, can answer any questions. Forest Lawn is an agent of NGL. National Guardian Life Insurance Company is not affiliated with The Guardian Life Insurance Company of America, aka The Guardian or Guardian Life.

CA Insurance 0D08477

HOW CAN YOU ASK A QUESTION?
If you have any questions or comments regarding this Privacy Policy or our information collection practices, please contact us:

  • Email:
    info@forestlawn.com
  • Telephone:
    1 (888) 204-3131
  • Mail:
    P.O. Box 1151, Glendale, CA 91209, Attention: Marketing